The White House on Wednesday lifted a 40-year ban on visitors taking photos, and much-prized selfies, on tours of 1600 Pennsylvania Avenue.
Tourists to "the People's House" on Wednesday were greeted with a changed sign saying "Photography is Encouraged".
The First Lady Michelle Obama announced the decision to the broader public on her Instagram account, ceremoniously ripping up the previous "No Photos" sign.
But there are a few catches: flashes and video recording or streaming is still prohibited.
In the State Dining Room, 47-year-old visitor Korey Richardson, was excited by the new rules.
"This is my first time here," he said. "I’m taking tonnes of pictures, at least 30 so far. I’ve already uploaded some to Facebook friends."